In the digital age, content creation continues to be vital. In particular, video production continues to grow in importance – both for people aspiring to become influencers in a world that revolves around social media, and for 63% of companies that use video now, and 82% of this segment believe it is important. part of their strategy. Meanwhile, podcasting is booming and is expected to continue.
But simply creating this audio and / or visual content isn’t enough. The job of content marketing is to help people find what you create.
Aside from using social media, this is where SEO (Search Engine Optimization) plays an important role, i.e. it serves keywords and uses other advanced techniques that help search engines like Google discover your content.
Why does copy matter?
A good transcription tool can go a long way in boosting SEO and overall content. By using one that either automates the transcription process or provides an advanced platform where you can manually transcribe audio, you can instantly increase your online presence with richer content – in this case, content that is directly related to audio or video content. that you want people to discover – effortlessly.
Of course, there may be other reasons why you use a transcription tool, such as transcribing recorded conversations you have had in order to write articles with accurate quotes and storylines.
Or perhaps you have recorded conversations with loved ones who have died since then and you want to save those moments in a format that you and others can come back and read.
Whatever your considerations for creating audio content, transcribing it might be a smart move. If this sounds like something worthwhile to you, there are many transcription tools available, from free to paid, for your choice.
Here are three of them that have unique benefits and are therefore worth investigating immediately
Type: Automatic decryption
User: Companies; Developers; Marketers
As Amazon continues to expand its presence in a variety of industries, its subsidiary Amazon Web Services (AWS) continues to expand its breadth and depth of on-demand cloud computing platforms, offering around 120 unique and innovative solutions, from developer tools to analytics to automated transcription. and More. That’s what makes Amazon Transcribe so profitable.
ASR for Application Developers
ASR for application developers
At first glance, you might be wondering why a developer tools company offers an Automatic Speech Recognition (ASR) service like Amazon Transcribe Given the importance of building smart apps in our digital age, this makes a lot of sense.
AWS Transcribe enables developers to embed speech-to-text into their applications. It can be useful for businesses when transcribing conversations with customers or creating subtitles for audio and video, according to Amazon.
Again, this will also come in handy for marketers who are trying to grow rich content and need a way to convert existing audio content to text, which can then be used to create blog posts, articles, etc.
It’s one thing to automate the overall process, but leave the small pieces to the user’s discretion. AWS’s goal for Amazon Transcribe is to leave as little work as possible for the user through a variety of advanced features, including but not limited to:
- Edited transcriptions: Instead of giving you a dump of text, Amazon Transcribe uses machine learning to understand where punctuation is needed and formatting the output of the text so that it is easy to prepare and practically not edited.
- Time Stamps: The transcription tool includes a time stamp for each word, allowing you to identify the sound in the original recording simply by searching through the text.
- Custom Vocabulary: You have the ability to expand and customize the vocabulary that AWS Transcribe recognizes to ensure that certain words are not misinterpreted. This helps the transcription tool to be incredibly accurate.
- Multiple Speaker Recognition: If your audio includes multiple speakers, Amazon Transcribe can recognize when a new person is speaking and apply that understanding to their transcriptions, helping save you time in correctly identifying speakers as you go to edit.
- Live transcription: you don’t have to wait for the recording to be transcribed with this transcription tool. If you are streaming live audio, you can send it securely over HTTP 2 to Amazon Transcribe and get back a stream of the recorded live audio.
It is an advanced transcription tool that may require deep technical knowledge to take advantage of all the features and capabilities available, but Amazon Transcribe is simple enough at the same time for anyone to use it to improve productivity. Here’s a video with more details:
There are other transcription tools out there that are comparable to Amazon Transcribe (Google Speech, Temi, IBM Watson, etc.), but the fact is, AWS already provides a wide range of services and tools that most businesses already use for a fee. as you use it, and you get access to all of them with one AWS account, including Amazon Transcribe
As such, it will likely be a great tool for companies, developers, and marketers.
The truth: what users are saying
Truth: what users say
â€œAmazon Transcribe is fantastic and fast, but not perfect, you or someone else should go back and double check the text for audio. Annoying, yes, but much less so than typing everything by hand if you’re also a smart programmer, this can be a really neat and time-saving process worth looking into. But if you’re as simple a video dude as I am, this process can still work for you. â€
- Reddit user u / guihou
Type: Manual decryption
User: Journalists; Marketers; Non-Professionals
Just because you can automate something doesn’t mean you should always do it. Sometimes it refers to transcription.
While there are advanced automatic transcription tools like Amazon Transcribe that save you time and energy, sometimes it’s wiser to use an open source browser and manual transcription tool like oTranscribe
Get the character
The benefits of a manual transcription tool range from improved word recognition accuracy to better speaker recognition and audio overlap. What’s more, manual audio transcription allows the person to become more familiar with the content.
This can come in handy, for example, if you are a journalist recording a recorded interview and need to have a deep understanding of what you are writing about and how understanding your subject, or lack of it, will affect the story.
Play speed control
Playback speed control
Of course, the biggest challenge with manual transcription is keeping up with the audio track as you enter it, while maintaining the accuracy of words and sentences as well as the actual structure of the conversation.
For example, understanding when the conversation belongs to the same paragraph or when the topic of conversation changes and requires a new section. All of this affects the efficiency with which you can later read and edit the transcript.
An important feature of oTranscribe is its audio speed slider: either by clicking and dragging or using the specified function keys of the transcription tool, you can move the slider switch left to slow down or right to speed up the audio.
This flexibility makes it easier to keep up with audio when decoding, but also allows for greater clarity in cases where words or phrases can be played better at a slower or higher speed.
Transcription + Editing + Storage
Copying + Editing + Storage
The big advantage of oTranscription is that you can do everything in the app without leaving it until you’re ready to export the results. After you download the audio and set the playback speed, you can start using other standard text editor features to immediately improve the quality of your transcription.
From making text bold and italicized to including timestamps and determining the number of words in your transcript, oTranscribe gives you the basics you need in a transcription tool.
During decryption, oTranscribe automatically saves your work to your browser storage every second. It also provides a transcript history where you can view previous versions, which are saved every five minutes, and the transcription tool always saves up to 100 of them.
When you’re ready to export, you can upload the file as a markup, text, or oTranscribe file, or upload it as a file to Google Drive, making the transition from a transcription tool to another platform quite easy.
The truth: what users are saying
Truth: what users say
â€œI’m using oTranscribe I omit the ‘ums’ and fix any syntax errors that don’t make sense to read. ”
“+1 for oTranscribe, this service is gold.”
- Audacias Reddit Users
Choose a tool
When transcribing a podcast episode, it makes sense to use a transcription tool that automates the process. But when it comes to article writing, when you’re piecing together a story piece by piece and looking for outstanding quotes, you can get more out of manual audio transcription.
When it comes to the tools you use to accomplish these tasks, personal preference, technical capability, and cost are probably the most important factors.